EvaluatePR #33: Experts to Explore Future of Brand Storytelling in the Age of AI

P+ Measurement Services, Nigeria’s leading independent media intelligence and PR measurement agency, is set to host the 33rd edition of its renowned thought leadership platform, EvaluatePR, on Friday, September 25, 2026, at 12:00 p.m. (WAT) via Google Meet.
Under the theme “Beyond Search: Who Is Shaping Your Brand Story?” with the sub-theme “AI, media intelligence and the new rules of brand visibility,” this virtual event will convene top professionals from public relations, media intelligence, digital strategy, and measurement sectors. The session aims to delve into how artificial intelligence is transforming the landscape of brand discovery, perception, and engagement.
As the digital information environment evolves beyond traditional search, brands are increasingly represented through a blend of search results, media coverage, social conversations, AI-generated responses, and myriad other digital sources. This session will explore what these changes mean for brand visibility, reputation management, media monitoring, and PR measurement, offering insights into how organizations can better understand and influence the narratives shaping their public image.
The event features an eminent panel of experts with extensive experience in media intelligence, AI, digital strategy, and measurement:
– Eashwar Chocka – Global Operations & Media Intelligence Leader with 21+ Years of Global Media Intelligence & Operations Experience
– Celestine Achi – Founder & CEO, Cihan Media Communications, AI Educator, Governance Consultant & PR Technology Builder
– Mustafa Abu Tabikh – Founder & Director, Sargon Intelligence, Media Intelligence, Measurement & AI-Driven Reporting Specialist
– Tony Mautsu – Founder & Managing Director, Social Light Africa, African Media Intelligence & Digital Strategy Expert
Together, they will examine the evolving relationship between AI, search, media intelligence, and reputation, providing valuable perspectives on how organizations can track where their stories are appearing, interpret these narratives, and navigate visibility within an increasingly fragmented information ecosystem.
The discussion will also address the impact of AI-driven systems on media monitoring and measurement, highlighting how these technologies are becoming critical pathways through which audiences discover and engage with brand stories.
Designed for public relations practitioners, corporate communications professionals, media intelligence specialists, researchers, measurement professionals, and business leaders, this session offers vital insights into the new dynamics of brand visibility and reputation in the AI era.
Participation is complimentary. Register now via the link below to secure your spot:
Registration Link: https://bit.ly/4y3qxAg