Author: Brand Times
-
Kyiv International Advertising Festival Unveils Jury Members from 19 Countries
Kyiv International Advertising Festival (KIAF) has unveiled jury members from 19 countries that would judge creative works for the 2023 edition. According to the organisers the ... -
Despite ‘Not a Big Beer Drinker’ Bill Gates Buys Stake in Heineken
Billionaire and Microsoft founder Bill Gates has brought a minority stake in brewery group Heineken despite saying he is ‘Not a big beer drinker” He brought ... -
Coca-Cola to Depoly AI to Boost Operations, Signs Deal with OpenAI’s DALL-E And ChatGPT
Coca-Cola has signed a deal with OpenAI’s Dall-E and ChatGPT to leverage on its artificial intelligence platform to boost marketing and business operations. In the statement, ... -
Why Brands Must Aim for Authenticity to Hit their Sustainability Targets
By Doris Lee Sustainability initiatives must align with a clear brand purpose to be impactful, achievable and communicated authentically, according to Tag’s Doris Lee (ESG analyst) and ... -
WPP Records 7% Growth For Full-Year 2022
WPP reported net organic growth for full-year 2022 of 6.9% with reported net revenue of 11.8 billion GBP, up 13.5%. Q4 growth was 6.4%. By comparison, ... -
National Lottery Nigeria Debuts To Enrich Millions of Nigerians
Millions of Nigerians will begin winning incredible life-changing prizes with the commencement of operations by the National Lottery of Nigeria (NLN). Apart from lifting Nigerians from ... -
298 Political Ads Were Approved for 2023 General Elections-ARCON
As citizens prepare to vote for their preferred candidate during the 2023 General Elections after exposure to various political campaigns, the Advertising Regulatory Council of Nigeria ... -
New Neobank, Sofri Saving Nigerians from Failed Banking Transactions since Cashless Policy
Since the aftermath effect of the cashless policy, Nigerians have had a terrible time experiencing successful banking transactions made through their mobile apps and debit cards. ... -
Naira Redesign: Evaluating the Effectiveness of CBN’s Communication
By Elvis Eromosele There is a popular theory that Nigerians are resilient. The CBN naira redesign policy put that famous theory to the test in several ... -
AI Predicts What Nigeria Will Look Like in 2040, 2050 and 2070 as Citizens Elect New Leaders
Disturbing images of what the near future of Nigeria may look like if citizens don’t make the right electoral choices have been depicted by an artificially ...