Why Prep Nourish Is Betting on Taste, Not Diet Culture, to Fix Healthy Eating in Lagos

Lagos has seen every version of “healthy”: extreme diets, miracle teas, strict meal challenges that start loudly and fade quietly. Prep Nourish is taking a different route. Rather than promising quick fixes, the brand is betting on something deceptively simple: meals that people actually want to keep eating. 

Explaining further, Henry Eze, Prep Nourish’s founder said that “Boring ‘diet food’ fails because it fights people’s taste buds and culture.” Prep Nourish’s approach is to keep the joy in food while upgrading what’s on the plate. That means creamy tigernut pasta instead of heavy cream, herb and potato breads in place of plain white loaves, and chef-designed menus that look and feel like real, satisfying meals, not punishment. 

This philosophy runs through its series: CUT for realistic, enjoyable weight loss; CARE for those managing conditions like diabetes or high blood pressure. Everything is portioned, pre-ordered, and delivered, but nothing about the experience screams restriction. 

As more Lagos professionals reject harsh diet culture in favour of long-term wellbeing, Prep Nourish offers a middle path: food that respects health goals and palate at the same time. The bet is simple, if healthy meals taste amazing and fit into everyday life, people will finally stick with them.