Anietie Udoh Shines on Global Stage as African Finalist for Native Advertising Marketer of the Year

Anietie Udoh, the Divisional Director of Marketing at MARKETING EDGE Publications Ltd, has been recognized as a finalist for the esteemed Native Advertising Marketer of the Year award at the upcoming 2025 Native Advertising Awards. This accolade positions him among a select group of leading content marketers worldwide, including notable industry figures such as Becky Vinter, Executive Director of Content at Business Insider, and David Lennon, SVP & Head of Fortune Brand Studio.

In a remarkable achievement, Anietie is the only African to be included on the shortlist for this prestigious category, which highlights his exceptional contributions to the field of marketing. The shortlist was announced by the Native Advertising Institute, which organizes the awards to celebrate excellence in non-disruptive brand storytelling. The Native Advertising Awards are recognized as the largest global program dedicated to native advertising, honoring those who have made significant impacts through innovative creativity, strategic vision, and measurable results in both print and digital media.

Anietie’s nomination reflects his impressive track record of nearly two decades in the marketing sector, where he has spearheaded successful campaigns, enhanced brand positioning, and implemented forward-thinking strategies for both global and local enterprises. His unique ability to craft narratives that resonate with African experiences has further distinguished him in the industry.

The awards ceremony will take place on May 14 at Kings Place in London, where Anietie and other nominees will be celebrated for their remarkable contributions to the evolution of content marketing. This nomination not only marks a milestone for Anietie but also serves as a proud moment for Nigeria’s marketing community, underscoring the growing recognition of African marketers on the global stage.