Google Invites Applications for Accelerator Program to Foster AI-Driven Innovations from Startups
Google has officially opened applications for the 2025 Google for Startups Accelerator Africa, a three-month program aimed at empowering early-stage startups leveraging artificial intelligence to tackle some of Africa’s most critical issues.
Throughout Africa, innovative startups are proving that local solutions can effectively address persistent challenges. One notable example is Crop2Cash, an agritech platform and program alumnus, which is utilizing AI to digitally onboard smallholder farmers. The platform assists these farmers in establishing financial identities, accessing credit, and facilitating traceable payments and productivity tools. By doing so, Crop2Cash is not only enhancing agricultural productivity but also unlocking economic opportunities for farmers who have historically been marginalized from formal financial systems—demonstrating the profound impact that African startups can achieve with the right support.
The Accelerator program is open to Seed to Series A startups across Africa that are developing AI-driven solutions. Eligible startups must have a live product, consist of at least one founder of African descent, and present a clear vision for responsible AI development. Selected participants will benefit from:
- Tailored technical mentorship from Google and industry experts
- Up to $350,000 in Google Cloud credits
- Access to a global network of investors, partners, and collaborators
- Comprehensive workshops covering technology, product strategy, leadership development, and AI implementation
The potential for AI to spur Africa’s development is substantial, and Google is committed to ensuring that African startups are at the forefront of this transformation. According to McKinsey, AI could contribute an impressive $1.3 trillion to Africa’s economy by 2030, provided that bold innovations are nurtured at the grassroots level.
“Startups are the driving force behind Africa’s solutions. When equipped with the necessary resources, they can expand their influence significantly beyond local scopes,” stated Folarin Aiyegbusi, Head of Startup Ecosystem, Africa at Google. “This program represents our conviction that AI can be revolutionary, especially when shaped by those who possess deep contextual understanding.”
Since its inception in 2018, the Google for Startups Accelerator Africa has supported 140 startups from 17 African nations. These alumni have collectively raised over $300 million in funding and created more than 3,000 jobs, with many evolving into regional and global leaders in their respective sectors.