NIPOST Engages with Nigerian Consumers, Reels out Rebranding Initiatives
Nigerian Postal Service (NIPOST), a government-owned and operated corporation, has revealed that it has rebranded and diversified its operations to offer seamless service delivery to customers.
According to the company, it has moved beyond the conventional posting services and now leverage technology to offer robust services such as Commercial Business Units; EMS/PARCEL, e-Commerce & Logistics, Financial Services, Mails, Counters, Property & Workshop, NIPOST Training School among others.
The company recently engaged some Nigerian and non-Nigerian Consumers who were at the 2022 Lagos International Trade Fair.
Sunday Adepoju, Postmaster General /CEO, NIPOST while speaking at the NIPOST Day at the trade fair explained that the company has diversified its operations in line with current realities and also to surpass customers’ expectations.
“In the area of operation, we are not resting on our oars, NIPOST of today is better than the previous years. NIPOST helps you deliver what you import from other countries. Today we are collaborating with WAEC among others. The new NIPOST is better equipped.
He added that as part of the effort to sanitize the industry, it also clamping down on illegal courier companies /operators nationwide in addition to some rebranding efforts they have embarked on recently.
“I am also pleased to inform you that over the past one year we have carried out an effective clamp-down on illegal courier companies /operators nationwide. This is a no-going exercise considering the fact that as we clamp –down on them, new unregistered ones are rearing their ugly heads.
“We also take cognizance of the need to read the Post our physical structures nationwide, enhance staff productivity, etc. These and many more cannot be achieved without an enabling customer push,” he stated.
Taking a look at the future, he said NIPOST will become a PLC, trading on the capital market among other laudable initiatives. In his words, “Some years to come, you are going to see us as NIPOST PLC, you will see us in the capital market because we are going into different operations. We are not going to be limiting ourselves; they are so many areas we will take advantage of.”
Mrs. Toyin Egbesola, Director of Operations, NIPOST compared the NIPOST of old and today in the area of operations, she said the company is fully automated and it is under the universal postal service union, the umbrella body for postal administers and there mandate is that all poster activities must be ICT proof.
“Number one our counters are fully automated, so you can track the history of the letter from the point of posting to its final destination. We have more vehicles and other facilities which enable us to deliver faster than before.
“Mail movement is our core mandate but we have diversified into so many areas; we sell things on behalf of people and that is called agency service, our EMS is the international arm of our courier, we license courier operators, carry sold items from one country to the other. We have diversified because we have to move with the trend.”
On his part, Emmanuel Aaero, State Poster Manager, Lagos said NIPOST has moved beyond the era of offering stamp services. “Today, the advent of technology is an enabler for NIPOST because it has enhanced our process such that you can now track items from the comfort of your home. It has enabled address verification systems and others.
“One of the major challenges in the country today is the poor addressing system and that is one of the things that the postcode and AVS are trying to solve,” he said.