In recent times, they have been an increase in the number of energy drinks launched in the country. The brands vary in sizes and are capable of reinvigorating consumers. The increase in demand is due to the benefit attributed to the brands which include the feeling of alertness, wakefulness, and productivity.

Meanwhile, since the entrance of Fearless Energy Drink into the Nigerian market, it has become the consumer’s favourite due to its distinct taste and benefits. They are many other amazing things about the brand that you need to know about, Brand Times reports.

Proudly Nigerian But World Class

Fearless Energy Drink is extremely world class and proudly Nigerian brand. It is manufactured by Rite Foods Limited. Rite Foods has taken a grand leap in the FMCG industry by building a world class factory in Ososa, Ogun State, Nigeria.

Noteworthy, the production of the Fearless Energy Drinks began in 2017 at the Beverage Factory. Other brands from the stables of Rite Foods include Bigi carbonated drink, Bigi water and Bigisausage beef rolls. 

Harmless

It is not harmful; it is produced under the international highest standards in Nigeria. The facilities where it is produced is second to none, the ingredients are all sourced from the world’s leading producers of raw materials on the planet.

Great Taste

It is also an outstanding quality product in terms of taste. It is non-alcoholic but it has been a favorite mixer among mixologists in their cocktail recipes.

It contains other high quality ingredients such as Water, Taurine, Sugar, Caffeine, Flavouring, and Ginseng extract which are all safe for consumption.

However, generally, it is advised that pregnant women, adolescents and children should stay away from consuming energy drinks. Also consumption of energy drinks generally should and must be done in moderation.

Market Leader

Fearless is a national leader in the energy drink sector, it is an extremely successful brand. It has gained market acceptance across the country edging out competition that had been in the market long before its entrance.

Loved by Nigerians

The brand is loved by Nigerians that falls within its target audience. The brand ignites the spirit of success through its brand positioning and series of campaigns and hash tags like #energyofnaija, #ICanIAm among others. The brand name alone serves as an inspiration for people to be courageous, not to be afraid, be determined, never give up, be bold and go all out to achieve their heart desires.​​​​​

​​Two Variants

It has two unique flavours – Fearless Classic and Fearless Red Berry. It revitalises consumers to do all they need to do and achieve their goals.

Energy Booster

Fearless is an energy booster which gives instant boost in energy levels. From a workaholic who needs to stay up late at night to get that extra work done to an athlete needing that quick burst of energy to keep going, Fearless Energy Drink does the magic.