Google has introduced a new feature to enable individuals remove their personal or explicit images and other content that they no longer wish to be visible in Search.

The tech giant in a statement made available to Brand Times said the new feature is part of its updated policies on personal explicit images, aimed at enabling individuals to stay in control of their personal information, privacy and online safety.

The statement reads, “We have long had policies that enable you to remove non-consensual explicit imagery from Search. Now, we’re building on these protections to enable people to remove from Search any of their personal,  explicit images that they no longer wish to be visible in Search.  For example, if you created and uploaded explicit content to a website, then deleted it, you can request its removal from Search if it’s being published elsewhere without approval. This policy doesn’t apply to content you are currently commercializing.

“More broadly, whether it’s for websites containing personal information, explicit imagery or any other removal requests, we’ve updated and simplified the forms you use to submit requests. Of course, removing content from Google Search does not remove it from the web or other search engines, but we hope these changes give you more control over private information appearing in Google Search.

“We know it’s important to stay in control of your online experience. These new tools and updates are some of the many ways we’re continuing to make Google the safest way to Search.”

Google disclosed that last year, it launched the ‘Results about you’ tool to make it easy for users to request the removal of search results that contain their personal phone number, home address or email, right from the Google app or however they access Search. “Now, we’ve significantly updated and improved the tool, helping you keep track of your personal contact information in Search and alerting you when we find it, so you can get it removed,” it stated.

It revealed that it will soon roll out a new dashboard that will let users know if web results with their contact informations are showing up on Search. Then, users can quickly request the removal of those results from Google — right in the tool.