Marketing Professionals, Others Set to Converge at NIMN’s Annual Marketing Conference June 20 -22
Marketing Professionals and other stakeholders are set to converge at the annual marketing conference organised by the National Institute of Marketing of Nigeria (NIMN) scheduled to be held from June 20 to 22, 2024 in Ibadan, Oyo State, Nigeria.
NIMN at the press conference to officially unveil activities for this year’s event said that professionals, academics, students, and others across the country will converge for what promises to be the largest gathering of marketing professionals. It added that the three-day event will consist of the symposium, induction of new members and fellows including its Annual General Meeting (AGM).
Idorenyen Enang, President and Chairman of the Council, while addressing newsmen said the conference is with the theme “Empowering Nigerian Brands: Leveraging Local Content for Global Success” and experts are billed to speak as keynote speakers and panelists.
He added that the event is a meeting point for professionals and aspiring marketers, brand managers, and others to share insights, network, learn, and nurture professional relationships that could shape the future of marketing in Nigeria.
According to him, “The conference is meticulously curated to address the challenges brands face today. Our industry experts and seasoned professionals in marketing will provide invaluable insights”
He added, “We are focusing on how the Institute can support growth not just for the country but for SMEs as well.”
Furthermore, he said “We have undergone sustainable business transformation through technology. Last year, we examined the role of ethics in business and nation-building. This year, we aim to empower Nigerian brands by leveraging local content for global success. A key factor here is local content and intellectual property. We will have distinguished intellectual property counsel as our keynote speaker and a strong panel of distinguished individuals who embody the Nigerian brand and eco-space.”
Enang revealed that Prof. Bankole Sodipo, a Senior Partner at G.O and Specialist in Intellectual Property, Technology, Communications, and Allied Rights will deliver the keynote address.
He explained “We are introducing something unique this time—practical case studies. Companies will share their experiences of evolving from local brands to achieving global recognition and status. It promises to be a highly interactive and engaging conference.”
Reeling out the activities of the three-day event, Milagrosa Nana Utomi, Chairman of Events and Conference, said on June 20th, a Symposium and Induction for Associates and Full members will be held, followed by the prestigious Fellows Investiture and Dinner on June 21st. The pinnacle of the event will be the Annual General Meeting and Elections on June 22nd, where financial members will gather for an important agenda, including the election of the First and Second Vice-Presidents and Two (2) Council seats.
She stated that the industry experts and distinguished speakers will delve into the strategies and innovations driving Nigerian brands onto the global stage.