TECNO Mobile has launched its latest camera phone TECNO CAMON 16 Premier with flagship-level 64MP ultra quad and the first pioneering 48MP dual front camera into the market.

The lens of the CAMON 16 Premier is akin to what we see with our eyes and can take exceptionally clear images. TECNO’s efforts in innovation bore fruit when it was awarded the “Camera Technology Innovation Smartphone Gold Award” for its outstanding camera functions at the Internationale Funkausstellung Berlin (IFA) – the world’s largest and most prestigious home appliance and consumer electronics event. TECNO also bagged the championship in the world’s premier computer vision event at the Look In Person (LIP) of CVPR 2020 in the track 5 of Dark Complexion Segmentation competition. Shortly after,the company also announced that it had gained the approval by the United Nations specialized agency International Telecommunication Union SG16 (ITU-T SG16) on a new work item of Reference architecture for mobile terminal computational photography system to lead the formulation of the first international standard for mobile terminal computing and photography systems.

It is the first time TECNO utilized AR technology to its grand launch in teaser session to bring the audience a brand-new experience. Through the launch warm up session, the audience were able to use their smartphones to enter different segments of the event to immerse themselves fully in the virtual launch. The grand launch has both product display and product explanation, allowing the audience to gain a more in-depth insight into the product details and concept. Real-life photos that were captured by the phone, combined with the unique stage structure allowed light and shadows to switch freely – creating an experience comparable to reality. This capability gave the audience a more intuitive experience and a more in-depth understanding of CAMON 16 Premier’s superb photography skills, significantly boosting the professional reputation of its cameras.

TECNO has once again, just like it did for the CAMON 15, placed great emphasis on the camera function of the CAMON 16 Premier. Its excellent camera ability allows TECNO to gain a firm foothold as a leader in the mobile phone market. The biggest highlight of the CAMON 16 Premier is that it contains an industry-best 64MP rear camera and 48MP front cameras, creating a super-powerful camera function that can bring users an unprecedented clear photography experience.

64+8+2+2MP super powerful camera modules bring users unprecedented clear photography experiences. Each camera lens has its own mission and outstanding feature, truly living up to the users’ expectation that each picture could be a masterpiece. 48MP super clear selfie lens, 8MP ultra wide angle selfie lens, such a marvelous combination would definitely set off a hot trend in the industry.

With those cameras, not only can the users capture unimaginably clear selfies, but also can include more friends and beautiful views in one frame.

The camera’s 105° self-portrait angle of view is also 1.6 times higher than that of the conventional camera. However, the main highlight is still the intelligent switching of the wide-angle lens mode – it is the latest technology in the market. With a processing capability of HDR 12-bit, portrait photos will not be overexposed even with backlight, and the dark details are optimized and displayed, allowing selfies to be rich and vivid. Together, TECNO CAMON 16 Premier redefines why it was recognized the first and pioneering 48MP AI dual front camera.