Wema Bank Joins Forces with Davido for 5ive Tour Across Nigeria’s Four Regions

Wema Bank, Nigeria’s pioneering digital financial institution and creator of Africa’s first fully digital bank, ALAT, has once again demonstrated its commitment to innovation and culture by partnering with global Afrobeats superstar Davido on the Nigeria segment of his highly anticipated 5ive Tour. The tour, which has already made waves globally, has attracted over 80,000 fans across four Nigerian cities so far.

Launched earlier in 2025 to mark the release of Davido’s fifth studio album, *5ive*, the tour has traveled worldwide, breaking records and headlines along the way. On October 14, 2025, Davido announced the return of the tour to Nigeria, the country where his musical journey began, and Wema Bank was front and center as the official banking partner.

The Nigerian leg of the 5ive Tour has so far taken place in Uyo, Yola, Enugu, and Ibadan—each representing a different region of the country—underscoring a deliberate effort to promote diversity and inclusion. Wema Bank elevated the experience by infusing glamour, sophistication, and excitement, making it the biggest studio tour in Africa to date, powered by the bank’s innovative spirit.

From exclusive access for customers to attend as VIP or regular guests, to distribution of trendy Davido 5ive Tour merchandise that fans eagerly sport, Wema Bank has captured the imagination of Nigerians both at home and abroad. The sponsorship has reinforced the bank’s reputation as a youth-centric, lifestyle-oriented financial institution that understands and aligns with the aspirations of its customers.

This partnership exemplifies a groundbreaking fusion of finance and entertainment, redefining how banking can seamlessly integrate with lifestyle and culture.

Looking ahead, excitement is building for December 14, 2025, when Wema Bank will bring the 5ive Tour to Abuja, Nigeria’s capital. Fans interested in securing free tickets or exclusive merchandise are encouraged to follow @wemabank on Instagram, X, and Facebook for updates as the #Wema5iveAliveTour continues to unfold.